Strategic Goal No. 6: CommunicationS
PERFORMANCE OBJECTIVE 6.1: Develop and promote CSD’s unique brand.
SUBGOALS
- 6.1.1: Develop CSD’s brand.
- 6.1.2: Develop CSD’s brand identity guidelines.
- 6.1.3: Develop a digital CSD brand book.
PERFORMANCE MEASURES
- Calendar milestone dates
- Completion of tasks
PERFORMANCE OBJECTIVE 6.2: Develop and implement systems and procedures to streamline and formalize communications processes.
SUBGOALS
- 6.2.1: Develop communications plan.
- 6.2.2: Develop social media response plan.
- 6.2.3: Create crisis communication plan.
PERFORMANCE MEASURES
- Calendar milestone dates
- Completion of tasks
PERFORMANCE OBJECTIVE 6.3: Develop and sustain diverse structures for communication to cultivate and strengthen two-way communication and build mutually beneficial relationships with our stakeholders to help them understand and engage in the district’s vision, educational plans and challenges.
SUBGOALS
- 6.3.1: Create a more user friendly website.
- 6.3.2: Launch translation services.
- 6.3.3: Employee-focused communication.
- 6.3.4: Launch a family communication hub.
PERFORMANCE MEASURES
- Calendar milestone dates
- Completion of tasks